World Ecological Agricultural Products and Food Expo（WAF China）
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World Ecological Agricultural Products and Food Expo（WAF China）
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The 25th World Ecological Agricultural Products and Food Industry Expo was grandly open at the China Import & Export Fair Complex in Guangzhou from June 4-6, 2026. The exhibition focuses on the comprehensive promotion of rural revitalization strategy, focusing on new quality productivity to promote the transformation and upgrading of modern agriculture. Through diversified sections such as brand display, product promotion, and forum conferences, it fully showcases the famous and excellent ecological agricultural products of various provinces, cities, and countries.
This exhibition aims to assist exhibitors in integrating upstream and downstream resources of the industrial chain, smoothing the circulation of agricultural products, expanding the distribution channels of agricultural products and food, and promoting efficient production and sales docking between enterprises by creating a zero distance product display and an efficient procurement docking platform. The exhibition closely follows the new trends and scenarios of procurement and consumption in the agricultural and food industry, and specially invites numerous professional buyers from new channels to attend. It focuses on promoting enterprises to efficiently connect with digital sales and marketing channels, shorten the production and sales circulation chain, and improve product circulation efficiency. Here, I would like to express my sincere gratitude to all the guests, domestic and international exhibitors, partners, and audience friends for their love and support for this event!
* The three-day exhibition efficiently connected exhibitors and buyers, achieving an exhibitor satisfaction rate exceeding 90%. Moreover, over 68% of exhibitors expressed interest in booking booths for next year, marking a significant increase compared to previous years.
"This is our first time participating in the World Ecological Agricultural Products and Food Industry Expo. We hope to gain more clients through the expo platform. The number of visitors exceeded our expectations. We think the expo results are quite good because the buyers are professional and well-matched, all showing strong interest in grain and oil products."
"Our company has participated in the World Ecological Agricultural Products and Food Industry Expo for many years. This year, the number of domestic and international visitors to our booth increased slightly compared to previous years. We believe the organizer has put in a lot of effort to achieve this. We appreciate the organizer's dedication and are very much looking forward to reuniting next year!"
"We are a delegation from Russia, participating in this expo mainly to promote our rapeseed, oats, wheat, rice, and other products from the Trans-Baikal Territory. During our visit to China for this expo, we felt the warmth of our Chinese friends, which greatly boosted our confidence in further expanding into the Chinese market."
"This is our first time leading local enterprises to participate in an expo in the Greater Bay Area. We hope to help local enterprises from Northeast China expand outward and connect with high-quality industrial resources in South China. We simultaneously held special promotion events on-site, and the organizer invited a large number of highly compatible buyers, which greatly facilitated each company's efforts to deepen their presence in the southern market and broaden cooperation channels."
"Our company specializes in grain and oil machinery and equipment. As a supporting equipment service provider in the grain and oil industry chain, we have been exhibiting for many consecutive years. Over the years, we have found that this expo brings together high-quality resources from the entire upstream and downstream grain and oil industry chain, providing equipment suppliers like us with an exceptionally efficient customer acquisition and channel development platform."
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"The overall impression of this expo is very good; theexhibitors' products are all of high quality, which providedour supply chain trading company with a wealth ofchoices. In addition, the organizing committee's serviceswere meticulous and thoughtful, offering us manyconveniences, such as VIP badges and show guidesprepared in advance, as well as on-site procurementmatchmaking services."
"This year's expo gave us a very good impres-sion. The exhibits closely followed industrytrends and fully met our procurement needs forhigh-quality ingredients. The on-site atmospherewas lively and bustling. Our communication withpotential exhibitors went smoothly, and wegathered a lot of information on new industryproducts, which will greatly assist our futuretrade product planning. We will continue to followfuture editions."
"We have been coming tothe Guangzhou expo formany years. Last year, wehad very satisfactory discussions and exchangeswith several brand exhibi-tors, and this year weconnected with severalmore partners. We have avery good impression ofthis expo. Our platform maysoon reach long-term,stable order cooperationwith the suppliers we foundthis time!"
"At the VIP area of this year's expo, weexchanged ideas with representatives fromseveral exhibitors. We learned about manycompany products and hope to havecooperation opportunities with them in thefuture. Thank you to the organizer forproviding a bridge and platform for supplyand procurement meetings. See you at thenext expo!"
"We appreciate the invitation from the organizing committee. Ourassociation's member companies in the agricultural product supplychain were invited to participate in this year's expo and had arewarding experience. We found manufacturers we can cooperatewith and also attended the conference on new agricultural produc-tivity. Thanks again to the organizer for the services provided. Wewish the expo continued success!"
"We come to the Guangzhou expoevery year to learn about the latestdevelopments in the agricultural andgrain & oil industries and findhigh-quality procurement partners.Based on current market dynamics,we define our procurement andcooperation direction. There wereindeed many excellent products atthe expo, and we gained a lot! Wehad a very pleasant exchange withthe Jilin delegation this time and arecurrently negotiating cooperation onthe procurement of Northeast rice."
"We have been coming to the Guangzhou expo for many years. Last year, we had very satisfactory discussions and exchanges with several brand exhibitors, and this year we connected with several more partners. We have a very good impression of this expo. Our platform may soon reach long-term, stable order cooperation with the suppliers we found this time!"
The exhibition presented multiple events with different content dimensions, with over 100 brands participating and more than 3500 visitors listening and interacting on site. Almost every event was full. Their presentation and sharing have inspired new inspiration for professionals in the agricultural product industry, triggered new opportunities, and opened up new perspectives for the high-quality development of the agricultural product industry in the future, expanding new ideas for industry cooperation.
attended by provincial and municipal leaders, consuls from foreign consulates in Guangzhou, senior experts and scholars, and representatives from dozens of industry associations, research institutions, and universities worldwide. The event brought together hundreds of top industry experts and media professionals, empowering the grain and oil sector and driving its development in China. The organizing committee presented the High-Quality Product Gold Award and Top Ten Brands during the ceremony.
The expo closely followed industry trends, hosting sourcing matchmaking sessions and livestream sales events. KOLs and group-buying leaders from Yinqu Yansuan, Songshu Youpin, Xijiang Youpin, Zhenxi Aigou, and Kailun Food Group Purchasing shared their product selection needs, criteria, and cooperation models, helping exhibitors accelerate their digital marketing transformation.
This forum brought together over 200 participants, including representatives from government authorities, research experts, leading agricultural enterprise executives, and industrial investment managers. The full agenda was substantive, resources were highly concentrated, and outcomes were fruitful, successfully achieving the event's goals of industry networking, scientific and technological exchange, and project implementation.
Qianguo County, located in the heart of the Songnen Plain, boasts four golden agricultural assets — cold-region black soil, weakly alkaline soil, ecological water systems, and grassland pastures. As a national commodity grain base and green agriculture demonstration zone, this event will showcase its premium traceable agricultural products, connect government, enterprises, and buyers, and drive Qianguo's quality products into the South China market.
WAF China continues to innovate the content and form of communication. By radiating more than 100 industry media around the world, intensive campaign and high-frequency reports throughout the year, WAF China's latest highlights and latest trends are timely pushed, and multiple measures are taken to strengthen the international voice and comprehensively disseminate WAF China's super strength continues to expand the global influence of WAF China.
