Why Exhibiting

Why Exhibiting ?

• The exhibition integrates four major functions: production-sales matching, trade transactions, channel maintenance, and industry exchange. It leads the industry's development trends, assists enterprises in expanding the domestic market, and connects with high-quality channels and resources nationwide.
• Our extensive database covers domestic and international top 500 agribusinesses, distributors and agents across various agricultural industry chains, supermarkets, e-commerce platforms, community group buying, catering institutions, star-rated hotels, and more. We follow up with major procurement plan buyers, recommend exhibitors for their preferences, and provide procurement services.
• We conduct personalized and precise invitations for audiences from different themes, industries, and channels, deeply cultivating the South China sales network. We bring in professional attendees and organize group visits and purchases through external cooperation.
• We issue visiting documents to relevant units and companies through national and local associations, local governments, and relevant authorities.
• Building on years of cooperation, we invite regional groups with outstanding contributions to modern agriculture from provinces, cities, counties, and towns to participate. We also collaborate with numerous international partners to invite international enterprises and institutions to attend.
• To promote and recognize outstanding products in the industry, the organizing committee, in collaboration with authoritative institutions, holds a Quality Product Awards ceremony. This aims to gather excellent operating enterprises, providing a platform for communication and exchange within the industry to mutually support and achieve mutual success.
• We engage in strategic partnerships with mainstream domestic and international media, large-scale portals, and industry-specific media both at home and abroad. This ensures comprehensive and multi-dimensional coverage of the exhibition through various channels, maximizing the effectiveness for exhibitors.

Market Preview

The data shows that in 2023, the total output value of China's agriculture, forestry, animal husbandry, and fishery reached 15.6 trillion yuan, with a year-on-year growth of 6.1%. In the same year, large-scale agricultural product processing enterprises achieved a total operating income of over 18.5 trillion yuan, marking a year-on-year increase of 24%. The 20th National Party Congress Report clearly outlines the ambitious strategic goal of accelerating the construction of a strong agricultural country. Agricultural and rural departments at all levels have diligently implemented the decisions and arrangements of the Central Party Committee and the State Council, promoting the transformation of agricultural products from "primary processing" to "deep processing" and facilitating the growth and strengthening of the agricultural product processing and distribution industry. Against the backdrop of the sustained recovery and improvement of the national economy, the consumption of agricultural products is also experiencing continuous growth. The vitality of residents' consumption continues to be unleashed, and the agricultural product industry is expected to embark on a new round of industrial and consumption upgrading.